Best Shopping Deals found on Amazon says Recent Study
An ever-increasing number of online shoppers turn to Amazon for the convenience and competitive pricing. Not surprisingly, a recent study, comparing the top online and in-store retailer in the U.S., showed that Amazon provides the lowest prices and best shopping deals.
The results come from an annual ‘Price Wars’ study by a company called Profitero. This was the fourth year that the study has been performed.
As part of the study, a comprehensive analysis is performed which compares prices on over 18,400 consumer products. These fall into 21 categories most often bought by consumers.
The list of product categories included household supplies, health and personal care, office supplies, home furniture, electronics, appliances and others.
The study looks at the prices of those items across a number of major retailers. Both online and brick-and-mortar, the retailers were Amazon, Walmart, Target, Staples, Home Depot, Wayfair, Macy’s, Walgreen’s, CVS, Kroger, Nordstrom, Best Buy, Lowes, and Chewy.
According to the study, “Amazon offered customers the lowest prices most often and most consistently.”
While the complete results of the study can be found on Profitero’s web site, here are some of the highlights:
Consistently, Amazon was found to offer the lowest priced option in all categories. At the top of the list for savings was Home Furniture. In this category, Amazon was 35% more affordable than other retailers. Not far behind, Vitamins and Supplements were on average 34% cheaper.
These were followed closely by Health and Personal Care and Beauty products. Consumers would save 26% and 22% respectively by shopping for these items on Amazon versus the other retailers.
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